Appleton (920) 734-1858 Oshkosh (920) 231-0462

Archive: Apr 2012

  1. Taking Care of Your White Gold Jewelry

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    TAKING CARE OF YOUR WHITE GOLD JEWELRY

    White gold jewelry is very attractive and very popular. The only difference between white and yellow gold is the metals they are alloyed with. Unlike yellow gold, sterling silver, and platinum which only need buffing and cleaning to retain their sparkle, white gold’s brilliance is due to a thin layer of rhodium plating.
    In order to maintain the beauty of your white gold jewelry, you want to keep the rhodium plating from wearing off too soon. Here are some useful tips to help you keep the finish on your white gold looking nice.
    • Remove your jewelry when using bleach, detergent soaps, dishwashing liquids, or harmful chemicals.
    • Put your jewelry on last, after you have applied your cosmetics, hair styling products and lotions.
    • Hand sanitizers may also contain chemicals that can produce a chemical reaction to rhodium and lead to discoloration.
    • Salt water and chlorinated water may also affect the rhodium plating, so unless you are swimming in a freshwater pool, it may be best to take off your jewelry before going to the beach.
    Regular cleaning is an important part of keeping your jewelry looking nice. You can make your own cleaner at home using water, a few drops of Ivory soap and a drop of ammonia. Soak your jewelry for a few minutes and gently scrub with a soft brush. Then rinse with clean water. Remember, when cleaning your jewelry near a sink, close the drain stopper so that you don’t drop it down the drain.
    Of course the best way to take care of your jewelry is to have it cleaned and inspected regularly by your jeweler. At Tennies, we will always clean and inspect your jewelry free of charge. At this time, we will tell you if there are any maintenance issues, such as wear, loose or chipped stones, and whether your white gold is in need of rhodium plating. We provide all of these repair services in house.

  2. Diamonds (April Birthstone)

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    Diamond (April Birthstone)
    A diamond reflects the rarity, brilliance and breathtaking fire of a gem that has survived a journey of billions of years for the pleasure of adornment. Fabulous tales and myths abound about the power of diamonds. Success, fearlessness and invincibility are some of the mystical properties. It is also believed to neutralize all poisons and protect the wearer from insanity/nightmares. Today, diamonds remain the most treasured symbol devotion, honor and strength.
    Diamond Care:
    Diamond is rated “excellent” for everyday wear. Avoid placing your diamond jewelry where it might scratch another gem or get scratched by another diamond. Although a diamond is the hardest material known to humankind it is not the toughest, diamonds can chips or break if worn while doing heavy work or receiving a sharp blow. To clean, gently scrub with soft toothbrush and a solution of mild dish soap and warm water, or clean in an at-home ultrasonic unit.
    Major Sources:
    Botswana, Russia, South Africa, Australia, Namibia, Zaire, Brazil, China, Canada
    Hardness: 10
    *Information provided by Stuller

  3. Customer Loyalty

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    Customer Loyalty

    The year was 1937 and Hitler was on the march. A 7 year old girl and her mother (her father had passed away) were urged by relatives in the Fox Valley to immigrate to America.  At that time, they needed 3 sponsors that were upstanding American citizens to sign for them in order to enter the country.  They boarded the second to last boat leaving Germany and headed to the United States.  They landed at Ellis Island and were detained there for months in prison-like quarters before being released to their American families.  The last boat to leave Germany at the time was turned away and ultimately sunk by a submarine and everyone on board perished.  I had the privilege of hearing this amazing story from a woman who was that 7 year old girl.  She and her husband were in our store picking up a repair we had done for them.  She was sponsored by 3 business men from the Fox Valley, one was a doctor, one a lawyer, and the third was our founder, Carl Tennies.  They and their family have been loyal customers since.  Do the math, that’s 75 years folks.  How many businesses can say they had the privilege of serving generations of families? We are so fortunate to have loyal customers and we appreciate them.  I cannot tell you how many times we hear “my mom & dad got their wedding rings from Tennies” or “my grandma and grandpa told me to come to Tennies.”  We treat our customers like members of our own families, sharing the joys and sorrows in their lives, and they reward us with their loyalty.  That’s the way it should be.  In this age of internet shopping and big box chains, where names become numbers and mass marketing is the norm, we continue to do business the old fashioned ways.  By getting to know our customer and sharing our lives with them, by treating them fairly as we would expect to be treated.  So to our loyal customers, we say a heartfelt Thank You! To those of you who never shopped at Tennies, please stop in and let us get to know you.  We look forward to meeting you and your next generation!



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LOCATIONS

DOWNTOWN APPLETON

208 E. COLLEGE AVENUE
APPLETON, WI 54911
920.734.1858
MAP / DIRECTIONS

MONDAY – FRIDAY:
10AM TO 6PM
SATURDAY:
10AM TO 2PM

DOWNTOWN OSHKOSH

523 N. MAIN ST.
OSHKOSH WI, 54901
920.231.0462
MAP / DIRECTIONS

MONDAY:
CLOSED
TUESDAY – FRIDAY:
10AM TO 6PM
SATURDAY:
10AM TO 2PM